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Cultural Content Bank

Ministry of Culture of Colombia · 2015

Commission
Public institution
Solution
Web platformVisual identity
My contribution
DesignDevelopment
Status
Completed
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Commission​

Apply the image manual and guidelines of the Ministry of Culture and Online Government while innovating in usability through a user interface redesign.

Project​

The "Banco de Contenidos" brings together the audiovisual, sound and multimedia production supported or produced by Colombia's Ministry of Culture from 1989 to the present.

Solution​

A colorful brand that mixes basic geometries with a fine serif typeface. The allusion to blocks of information connects with the experience of browsing thousands of resources in the Content Bank of the Ministry of Culture of Colombia.

Banco de Contenidos brand piece: BC initials with the motto “Huellas de Memoria Viva”, a band of colored triangles and a QR code in orange and blues.
Horizontal version of the Banco de Contenidos logo: BC initials, motto, geometric band and a QR code on the right.
Banco de Contenidos home page: a carousel featuring “Viajeros del Pentagrama”, featured and recent content, and collection figures by media type.
Banco de Contenidos stationery and branded items: yellow folder, letterhead, notebook, envelope, cards, buttons, USB drives and a bottle with the geometric pattern and QR code.

My contribution​

  • Visual identity design: brand, geometric pattern and applications.
  • Front-end development of the web app.